Drowning in debt as he's about to get married, a bright but meek salesman receives a mysterious phone call informing him that he's on a hidden-camera game show where he must execute 13 tasks to receive a multi-million dollar cash prize. A cryptic phone call sets off a dangerous game of risks for Elliot, a down-on-his-luck salesman. The game promises increasing rewards for completing 13 tasks, each more sinister than the last.